WorldCat Identities

Tull, Donald S.

Overview
Works: 30 works in 258 publications in 5 languages and 3,872 library holdings
Genres: Case studies  Handbooks and manuals 
Roles: Author, Other
Classifications: HF5415.2, 658.83
Publication Timeline
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Most widely held works by Donald S Tull
Research for marketing decisions by Paul E Green( Book )

81 editions published between 1966 and 1988 in 3 languages and held by 1,712 WorldCat member libraries worldwide

Marketing research - content and strategy; Management decision - the bayesian approach; The tatics of marketing research - research design; Information from respondents; The means of obtaining information from respondents; Measurement and scaling in marketing research; Multidimensional scaling of perception and preference; Sampling of respondents - the traditional approach; Sampling of respondents - the bayesian approach; Analyzing associative data - chi square and regression techniques; Analyzing associative data - discriminant analysis and canonical correlation; Factor analysis of associative data; Distance function and cluster analysis; Information from experiments; Information from simulation; Forecasting in marketing research; Applications of the bayesian approach to marketing
Marketing research : meaning, measurement, and method : a text with cases by Donald S Tull( Book )

55 editions published between 1976 and 1993 in English and Undetermined and held by 1,239 WorldCat member libraries worldwide

Survey research: a decisional approach by Donald S Tull( Book )

16 editions published in 1973 in English and held by 348 WorldCat member libraries worldwide

Marketing management by Donald S Tull( Book )

9 editions published in 1990 in English and Undetermined and held by 129 WorldCat member libraries worldwide

Methoden und Techniken der Marketingforschung by Paul E Green( Book )

4 editions published in 1982 in German and held by 114 WorldCat member libraries worldwide

Essentials of marketing research by DEL I HAWKINS( Book )

8 editions published between 1993 and 1994 in English and Undetermined and held by 106 WorldCat member libraries worldwide

Estudio de casos sobre los principios del marketing y los fundamentos del mercado
Marketing research : measurement and method by Donald S Tull( Book )

25 editions published between 1900 and 1993 in English and Undetermined and held by 54 WorldCat member libraries worldwide

The Organization of marketing activities of American manufacturers( Book )

3 editions published in 1991 in English and held by 49 WorldCat member libraries worldwide

Recherche et decisions en marketing by Paul E Green( Book )

5 editions published between 1974 and 1976 in French and held by 27 WorldCat member libraries worldwide

Investigaciones de mercadeo by Paul E Green( Book )

9 editions published between 1966 and 1989 in Spanish and Undetermined and held by 27 WorldCat member libraries worldwide

Marketing research : measurement & method : a text with cases by Donald S Tull( Book )

8 editions published between 1987 and 2003 in English and held by 18 WorldCat member libraries worldwide

Marketing research by Donald S Tull( Book )

5 editions published between 1976 and 1987 in English and Undetermined and held by 11 WorldCat member libraries worldwide

An examination of the hypothesis that advertising has a lagged effect on sales by Donald S Tull( )

3 editions published in 1956 in English and held by 7 WorldCat member libraries worldwide

Marketing Research : meaning, measurement and method by Donald S Tull( Book )

4 editions published in 1976 in English and held by 6 WorldCat member libraries worldwide

Research for marketing decisions [by] Paul E. Green [and] Donald S. Tull by Paul E Green( Book )

2 editions published between 1966 and 1970 in English and held by 4 WorldCat member libraries worldwide

Döntés-előkészítés a marketingben by Paul E Green( Book )

4 editions published in 1971 in Hungarian and held by 4 WorldCat member libraries worldwide

The Organization of marketing activities of American manufacturers : working paper( Book )

3 editions published in 1991 in English and held by 3 WorldCat member libraries worldwide

Research for marketing decisions : 2nd ed by Paul E Green( Book )

1 edition published in 1970 in English and held by 2 WorldCat member libraries worldwide

Research for marketing decisions. 3rd ed by Paul E Green( Book )

1 edition published in 1975 in English and held by 2 WorldCat member libraries worldwide

Research for marketing decisions. Second edition by Paul E Green( Book )

1 edition published in 1970 in English and held by 2 WorldCat member libraries worldwide

 
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  Kids General Special  
Audience level: 0.55 (from 0.49 for Survey res ... to 0.95 for Döntés-e ...)

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