WorldCat Identities

Jain, Subhash C. 1942-

Overview
Works: 41 works in 284 publications in 3 languages and 7,252 library holdings
Genres: Conference papers and proceedings  Case studies 
Roles: Author, Editor, Other
Classifications: HF5415.13, 658.848
Publication Timeline
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Most widely held works by Subhash C Jain
Marketing planning & strategy by Subhash C Jain( Book )

73 editions published between 1981 and 2012 in English and Chinese and held by 1,351 WorldCat member libraries worldwide

International marketing management by Subhash C Jain( Book )

15 editions published between 1984 and 2008 in English and held by 892 WorldCat member libraries worldwide

Global business negotiations : a practical guide by Claude Cellich( Book )

10 editions published between 2003 and 2004 in English and held by 524 WorldCat member libraries worldwide

Handbook of research in international marketing by Subhash C Jain( Book )

33 editions published between 1905 and 2011 in English and held by 455 WorldCat member libraries worldwide

The authors, top scholars from around the world, provide useful theoretical insights designed to stimulate contemplation and discussion, and to provide guidelines for future research on international marketing. The volume includes coverage of topics in four main areas: Part I looks at global branding while Part II examines issues of marketing strategy on a world stage. Part III offers chapters on cultural issues and the book closes with a more detailed look at marketing at the bottom of the pyramid in Part IV."--Pub. desc
International marketing : managerial perspectives by Subhash C Jain( Book )

10 editions published between 1979 and 1986 in English and held by 375 WorldCat member libraries worldwide

Toward a global business confederation : a blueprint for globalization by Subhash C Jain( Book )

9 editions published in 2003 in English and Undetermined and held by 312 WorldCat member libraries worldwide

Annotation
Export strategy by Subhash C Jain( Book )

7 editions published in 1989 in English and held by 302 WorldCat member libraries worldwide

Market evolution in developing countries : the unfolding of the Indian market by Subhash C Jain( Book )

8 editions published in 1993 in English and held by 255 WorldCat member libraries worldwide

Markets in Third World countries are growing rapidly and in the next several decades will offer tremendous business opportunities. Firms aspiring to be a part of this growth must establish their presence in these markets today or lose the opportunity forever. "Market Evolution in Developing Countries" illustrates how these markets are likely to evolve as mass markets along the lines of advanced nations and examines conditions that affect this evolution. The author develops a model of market evolution based on a general overview of all evolving markets which is then applied and thoroughly discussed with reference to India, a burgeoning market of some 200 million people. Through a conceptual framework of market evolution, this book describes how markets at various stages of development offer different opportunities and thus require different strategies for success. Jain outlines strategic moves that American business may make to capitalise on such opportunities. He also covers information on policy initiatives developing countries themselves can take to help in the smooth evolution of their markets, and specific steps leaders of these countries may take to enable greater growth in their markets. While "Market Evolution in Developing Countries" uses India as a case study, the strategies for doing business successfully there are equally relevant and easily adaptable for use in other developing countries. Some of the many topics addressed include India's government and politics, corporate environment, international competitiveness and changing market behaviour, as well as US direct investment in India, Indo-US business relations and political-legal differences between the US and India. This guide also contains a brief historical overview of India, a profile of a middle-class Indian family and a section of cultural tips and other advice for business persons traveling to India to help them cope with business negotiations there. In a readable style
Research frontiers in marketing : dialogues and directions : 1978 educators conference proceedings by American Marketing Association( Book )

18 editions published between 1978 and 2004 in English and Undetermined and held by 240 WorldCat member libraries worldwide

Open-channel flow by Subhash C Jain( Book )

9 editions published between 2000 and 2001 in English and held by 195 WorldCat member libraries worldwide

Multinational corporations and global poverty reduction( Book )

8 editions published in 2006 in English and held by 193 WorldCat member libraries worldwide

Finding ways to alleviate global poverty poses a major challenge for political leaders and intellectuals worldwide. This volume examines the effects of globalization on the developing world, and address ways in which multinational corporations (MNCs) can play a positive role in the fight against poverty
Enhancing global competitiveness through sustainable environmental stewardship( Book )

8 editions published in 2011 in English and held by 130 WorldCat member libraries worldwide

It is apparent that environmental issues affect the livelihoods and well being of individuals, communities and businesses the world over. In that vein, this book examines the impact that climate change and other environmental factors have on business. Climate change, while a powerful force, will impose change on business slowly, but inexorably. Executives should manage environmental risk at three levels: regulatory compliance, potential liability from industrial accidents, and pollutant release mitigation. Companies that are proactive in mitigating their exposure to climate-change risks will n
International marketing by Subhash C Jain( Book )

10 editions published between 2001 and 2002 in Spanish and English and held by 125 WorldCat member libraries worldwide

El proposito de este libro es que el estudiante desarrolle una perspective gerencial del marketing internacional, sobre la base de las teorias economicas y sus aplicaciones reales
Cases in marketing management by Subhash C Jain( Book )

4 editions published in 1978 in English and Spanish and held by 106 WorldCat member libraries worldwide

International marketing cases by Subhash C Jain( Book )

10 editions published between 2000 and 2001 in English and held by 93 WorldCat member libraries worldwide

Practical solutions to global business negotiations by Claude Cellich( Book )

10 editions published between 2011 and 2014 in English and Chinese and held by 57 WorldCat member libraries worldwide

Making deals globally is a fact of life in modern business. To successfully conduct deals abroad, executives need skills to negotiate with counterparts who have different backgrounds and experiences. Practical Solutions to Global Business Negotiations provides international executives with the savvy they need to negotiate with finesse and ease, no matter where they are. It offers valuable insights into the fine points of negotiating and guidelines on delicate issues that can influence a promising deal. This book is an indispensable tool that provides know-how and expert strategies for striking favorable deals. The book emphasizes the importance of preparation and offers basic rules and checklists for staying on top in negotiations
Restoring America's global competitiveness through innovation by Ben L Kedia( Book )

9 editions published in 2013 in English and held by 50 WorldCat member libraries worldwide

Though we live in an era of rapid innovation, the United States has introduced comparatively few commercial innovations within the past decade. Innovation shortfall contributes to weaker trade performance, decreased productivity growth, lower wages and many other economic woes. This study provides insightful recommendations for developing enhanced innovation efforts that could help foster substantial, long-term economic growth. As a high-wage country, the US relies on its ability to develop innovative products and services in order to compete with low-cost countries such as China, South Korea
Marketing planning & strategy : casebook by Subhash C Jain( Book )

1 edition published in 2001 in English and held by 49 WorldCat member libraries worldwide

Strategic marketing by Subhash C Jain( Book )

2 editions published in 2009 in English and held by 22 WorldCat member libraries worldwide

Creative solutions to global business negotiations by Claude Cellich( )

3 editions published in 2016 in English and held by 0 WorldCat member libraries worldwide

Making deals globally is a fact of life in modern business. To successfully conduct deals abroad, executives need skills to negotiate with counterparts who have different backgrounds and experiences. This book provides international executives with the savvy they need to negotiate with finesse and ease, no matter where they are. It offers valuable insights into the fine points of negotiating, and guidelines on delicate issues that can influence a promising deal. This book is an indispensable tool that provides know-how and expert strategies for striking favorable deals. The book emphasizes the importance of preparation and offers basic rules and checklists for staying on top in negotiations
 
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Global business negotiations : a practical guide
Alternative Names
Jain Chandra, Subhash 1942-

Jain, S. C.

Jain, Subhash

Jain, Subhash Chandra 1942-

Subhash C. Jain 1942-....

Subhash Chander Jain 1943-...

제인, 수바시 C. 1942-

Languages
English (243)

Spanish (6)

Chinese (6)

Covers
International marketing managementGlobal business negotiations : a practical guideHandbook of research in international marketingToward a global business confederation : a blueprint for globalizationExport strategyMarket evolution in developing countries : the unfolding of the Indian marketOpen-channel flowMultinational corporations and global poverty reduction