WorldCat Identities

Wood, James Playsted 1905-

Overview
Works: 77 works in 225 publications in 2 languages and 12,616 library holdings
Genres: Juvenile works  Biography  History  Periodicals 
Roles: Author, Editor
Classifications: PN4877, B
Publication Timeline
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Most widely held works about James Playsted Wood
 
Most widely held works by James Playsted Wood
Magazines in the United States by James Playsted Wood( Book )

33 editions published between 1949 and 1980 in English and Undetermined and held by 1,485 WorldCat member libraries worldwide

Includes chapters on The Port folio, Edward Bok and The American home, women's magazines, muckrakers, The Saturday evening post, farm magazines, The Reader's digest, The New Yorker, and "little magazines."
Of lasting interest : the story of the Reader's digest by James Playsted Wood( Book )

17 editions published between 1958 and 1975 in English and German and held by 1,034 WorldCat member libraries worldwide

The life and words of John F. Kennedy by James Playsted Wood( Book )

10 editions published between 1964 and 1972 in English and held by 713 WorldCat member libraries worldwide

Celebrates the life of the thirty-fifth President, describing his childhood, education, family, and political development. Includes many photographs and excerpts from Kennedy's speeches and writings
The lantern bearer : a life of Robert Louis Stevenson by James Playsted Wood( Book )

5 editions published in 1965 in English and held by 474 WorldCat member libraries worldwide

A story about the life of Robert Louis Stevenson who, though ill as a child, went on to live a life of adventure
Spunkwater, spunkwater! : a life of Mark Twain by James Playsted Wood( Book )

3 editions published between 1968 and 1996 in English and held by 461 WorldCat member libraries worldwide

Chronicles the adventurous life of one of America's greatest humorists as he lived on the gold fields, the river, and the West Coast and as he travelled, lectured, and wrote in his middle and late years
The snark was a boojum : a life of Lewis Carroll by James Playsted Wood( Book )

3 editions published in 1966 in English and held by 442 WorldCat member libraries worldwide

The story of advertising by James Playsted Wood( Book )

12 editions published in 1958 in English and held by 418 WorldCat member libraries worldwide

The man who hated Sherlock Holmes : a life of Sir Arthur Conan Doyle by James Playsted Wood( Book )

3 editions published in 1965 in English and held by 374 WorldCat member libraries worldwide

A biography of the Scotsman who was sportsman, sailor, soldier, physician and historian as well as creator of the modern detective story and the best known detective
I told you so! A life of H.G. Wells by James Playsted Wood( Book )

6 editions published in 1969 in English and held by 366 WorldCat member libraries worldwide

A biography of the English author whose interest in science and social reform greatly influenced the basic themes of his work
Sunnyside; a life of Washington Irving by James Playsted Wood( Book )

2 editions published in 1967 in English and held by 342 WorldCat member libraries worldwide

A biography of the gentleman traveler and writer who became America's first recognized man of letters, noting the history and growth of the United States as it affected Irving's long career
One hundred years ago; American writing of 1847 by James Playsted Wood( Book )

11 editions published between 1947 and 1948 in English and held by 314 WorldCat member libraries worldwide

Trust thyself; a life of Ralph Waldo Emerson for the young reader by James Playsted Wood( Book )

1 edition published in 1964 in English and held by 305 WorldCat member libraries worldwide

A biography of the eighteenth century New England essayist, poet, and lecturer whose philosophy of self-reliance and individualism has continually influenced many people
Emily Elizabeth Dickinson by James Playsted Wood( Book )

5 editions published between 1972 and 1974 in English and held by 302 WorldCat member libraries worldwide

A biography of the enigmatic Amherst poet who during a life of seclusion produced some of America's most famous poetry
Colonial Massachusetts by James Playsted Wood( Book )

2 editions published between 1969 and 1972 in English and held by 286 WorldCat member libraries worldwide

Traces the history of colonial Massachusetts as it developed from the "Holy Commonwealth" founded in 1620 to the Commonwealth of Massachusetts in 1780
One hundred years ago : American writing of( )

in English and held by 278 WorldCat member libraries worldwide

Colonial New Hampshire by James Playsted Wood( Book )

2 editions published between 1973 and 1974 in English and held by 259 WorldCat member libraries worldwide

Traces the history of New Hampshire from its discovery and founding to its role in the Revolution and adoption of the Federal Constitution
This little pig; the story of marketing by James Playsted Wood( Book )

1 edition published in 1971 in English and held by 256 WorldCat member libraries worldwide

Mr. Jonathan Edwards by James Playsted Wood( Book )

1 edition published in 1968 in English and held by 250 WorldCat member libraries worldwide

A biography of the eighteenth-century Congregational minister who, as a philosopher, theologian, and scholar, affected the religious life of colonial America
The Curtis magazines by James Playsted Wood( Book )

5 editions published between 1971 and 1980 in English and Undetermined and held by 248 WorldCat member libraries worldwide

Advertising and the soul's belly; repetition and memory in advertising by James Playsted Wood( Book )

9 editions published between 1961 and 2014 in English and held by 202 WorldCat member libraries worldwide

"The influence of advertising on memory has long been a subject of both conjecture and investigation. Advertisers, advertising agencies, advertising media, and laboratory workers have conducted many studies which attempt to isolate, define, and measure this influence. Many of these studies have been concerned with what has become known as the retention value of repetition. Recent large-scale surveys have produced a mass of evidence to support the contention that repeat exposure is a basic characteristic of advertising in certain of our widely circulated magazines. Through the reading of an issue of a magazine on more than one occasion, an advertisement is exposed more than once, often a number of times, to the same or to additional readers. Through the nature of their editorial contents and the appeal which inheres in a given publication, magazines differ appreciably in their ability to provide this repeat exposure. The unresolved question then is, are these repeat exposures of value? Do they add to the efficiency of the magazine as an advertising medium? Do they accomplish anything measurable for the advertiser? What, if anything, do they do to the reader? Do repeat exposures add to the force of a given advertisement, injure it, or leave it wholly or comparably unaffected? Do they differ in effect from repeat insertions of the same or closely similar advertisements? Search for an answer to these questions leads inevitably to a reexamination of the standard-advertising generalities about frequency, continuity, and repetition. Consideration of repetition leads as inevitably to a consideration of memory, necessarily to at least an awareness of what is involved in perception. Obviously, there can be no memory without an original impression. It is with this subject, particularly with the relationships among memory, repetition, and magazine advertising that this monograph attempts to deal. Largely it is a synthesis of the few facts about memory and repetition which have been uncovered and the many theories which have been developed. The monograph adds nothing to the sum of human knowledge. It does not pretend to emerge with a final answer. It does pretend to bring together and attempt to evaluate some of the more significant findings about memory and repetition and relate these to advertising. It may serve to bring out aspects of an elusive subject which seem to escape general consideration in advertising thought"--Preface. (PsycINFO Database Record (c) 2014 APA, all rights reserved)
 
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Audience Level
0
Audience Level
1
  Kids General Special  
Audience level: 0.26 (from 0.15 for The life a ... to 0.99 for Wood, Jame ...)

Alternative Names
Wood, J. P.

Wood, J. P. 1905-

Wood, J. P. 1905-1983

Wood, J. P. (James Playsted), 1905-

Wood, James P. 1905-1983

Wood, Playsted.

Wood, Playsted 1905-

Wood, Playsted 1905-1983

Languages
English (137)

German (1)