WorldCat Identities

Fullerton, Sam

Overview
Works: 11 works in 38 publications in 2 languages and 461 library holdings
Roles: Author, Printer
Classifications: GV716, 796.0698
Publication Timeline
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Most widely held works by Sam Fullerton
Sport marketing by Bernard James Mullin( Book )

21 editions published between 2006 and 2017 in 3 languages and held by 286 WorldCat member libraries worldwide

"Sports Marketing presents a strong business perspective as it examines the economic impact of the industry and identifies an array of career opportunities for those interested in the field."--BOOK JACKET
Marketing research by H. Robert Dodge( Book )

5 editions published in 1982 in English and held by 155 WorldCat member libraries worldwide

International business practices : contemporary readings( Book )

2 editions published between 1997 and 2000 in English and held by 4 WorldCat member libraries worldwide

Brand-store image dyad in the consumer purchase decision by H. Robert Dodge( Book )

1 edition published in 1977 in English and held by 3 WorldCat member libraries worldwide

An investigation of the indirect relationship between psychographics and buyer behavior by Sam Fullerton( )

3 editions published in 1987 in English and held by 3 WorldCat member libraries worldwide

Professional selling : a relationship approach by H. Robert Dodge( Book )

1 edition published in 2004 in English and held by 2 WorldCat member libraries worldwide

40 selling cases by Joseph L Braden( Book )

1 edition published in 2007 in English and held by 1 WorldCat member library worldwide

Instructor's manual for Marketing research by H. Robert Dodge( Book )

1 edition published in 1982 in English and held by 1 WorldCat member library worldwide

The drunkard's sorrow by Sam Fullerton( Book )

1 edition published in 2014 in English and held by 1 WorldCat member library worldwide

Sports marketing by Sam Fullerton( Recording )

1 edition published in 2008 in English and held by 1 WorldCat member library worldwide

[This text] presents a strong business perspective as it examines the economic impact of the industry and identifies an array of career opportunities for those interested in the field. [The text] examines the use of a sports platform as a foundation for the marketing of non-sports, such as Tiger Woods' endorsement of Tag Heuer watches and Coco-Cola's sponsorship of soccer's World Cup. [It also] presents topics such as the marketing of sports products, increasing media audiences, increasing live attendance and the selling of sports-related products.-Back cover
Michigan golf : attitudes, play & economic impact : State of Michigan 1997 survey of Michigan golfers( Book )

1 edition published in 1997 in English and held by 0 WorldCat member libraries worldwide

 
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Audience Level
0
Audience Level
1
  Kids General Special  
Audience level: 0.45 (from 0.34 for 40 selling ... to 1.00 for Michigan g ...)

Sport marketing
Alternative Names
Fullerton, Sam.

Fullerton, Sam D.

풀러턴, 샘

Languages
Covers