WorldCat Identities

Alderson, Wroe

Overview
Works: 61 works in 229 publications in 5 languages and 3,912 library holdings
Roles: Author, Editor, Other
Classifications: HF5415, 658.8
Publication Timeline
.
Most widely held works by Wroe Alderson
Planning and problem solving in marketing by Wroe Alderson( Book )

20 editions published between 1964 and 1979 in English and Indonesian and held by 406 WorldCat member libraries worldwide

Marketing and the computer by Wroe Alderson( Book )

17 editions published between 1962 and 1973 in English and held by 387 WorldCat member libraries worldwide

Men, motives, and markets by Wroe Alderson( Book )

9 editions published in 1968 in English and held by 375 WorldCat member libraries worldwide

Dynamic marketing behavior, a functionalist theory of marketing by Wroe Alderson( Book )

20 editions published between 1965 and 1981 in English and Japanese and held by 353 WorldCat member libraries worldwide

Patents and progress; the sources and impact of advancing technology by Wroe Alderson( Book )

12 editions published in 1965 in English and Undetermined and held by 285 WorldCat member libraries worldwide

Marketing by Ralph S Alexander( Book )

16 editions published between 1940 and 1953 in English and held by 282 WorldCat member libraries worldwide

Theory in marketing; selected essays by Reavis Cox( Book )

12 editions published between 1949 and 1975 in English and Undetermined and held by 219 WorldCat member libraries worldwide

A twenty-first century guide to Aldersonian marketing thought by Ben Wooliscroft( Book )

4 editions published in 2006 in English and held by 110 WorldCat member libraries worldwide

Introduces readers to the life, the writings and the intellectual legacy of Wroe Alderson, the preeminent marketing thinker of the mid-twentieth century. This work features Alderson's seminal contributions to marketing theory and his "best practices" articles in the areas of marketing management and ethics
Marketing behavior and executive action by Wroe Alderson( Book )

7 editions published between 1978 and 2015 in 3 languages and held by 88 WorldCat member libraries worldwide

Meeting the Russians : American Quakers visit the Soviet Union : a report( Book )

5 editions published in 1956 in English and held by 80 WorldCat member libraries worldwide

Drug store arrangement by Wroe Alderson( Book )

4 editions published in 1932 in English and held by 48 WorldCat member libraries worldwide

Costs, sales, and profits in the retail drug store by Wroe Alderson( Book )

5 editions published in 1934 in English and held by 47 WorldCat member libraries worldwide

Merchandising requirements of the drug store package by Wroe Alderson( Book )

6 editions published in 1932 in English and held by 39 WorldCat member libraries worldwide

Advertising for community promotion by Wroe Alderson( Book )

6 editions published between 1927 and 1928 in English and Undetermined and held by 38 WorldCat member libraries worldwide

Theory in marketing: by Reavis Cox( Book )

21 editions published between 1964 and 1980 in English and Undetermined and held by 33 WorldCat member libraries worldwide

Problems of wholesale electrical goods distribution by Wroe Alderson( Book )

3 editions published in 1931 in English and held by 25 WorldCat member libraries worldwide

Problems of wholesale dry goods distribution by Wroe Alderson( Book )

4 editions published in 1930 in English and held by 22 WorldCat member libraries worldwide

"Unjustly discriminatory or promotive of monopoly", defined and applied to tire distribution : an economic study of tire marketing by Wroe Alderson( Book )

2 editions published in 1950 in English and held by 17 WorldCat member libraries worldwide

El hombre, motivaciones y mercados by Wroe Alderson( Book )

4 editions published in 1971 in Spanish and held by 9 WorldCat member libraries worldwide

Patents and progress by Wroe Alderson( Book )

2 editions published in 1965 in English and held by 4 WorldCat member libraries worldwide

 
moreShow More Titles
fewerShow Fewer Titles
Audience Level
0
Audience Level
1
  Kids General Special  
Audience level: 0.52 (from 0.19 for European b ... to 0.91 for Orudāsun ...)

A twenty-first century guide to Aldersonian marketing thought
Alternative Names
Wroe Alderson Theorist

オルダースン

オルダースン, ロー

ロー・オルダーソン

Languages
Covers