WorldCat Identities

Kasper, Hans

Overview
Works: 110 works in 153 publications in 2 languages and 747 library holdings
Roles: Author, Editor, Scenarist
Classifications: HD9980.5, 658.8
Publication Timeline
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Most widely held works by Hans Kasper
Services marketing management : an international perspective by Hans Kasper( Book )

16 editions published between 1999 and 2000 in English and held by 291 WorldCat member libraries worldwide

"Services Marketing Management provides students with an understanding of services marketing in an international context. Based on the authors' views about the essence of marketing in concepts such as market orientation, long-term relationships, quality and, ultimately, satisfaction, this unique book includes the latest developments in Europe, Northern America and Australasia."--Jacket
Services marketing management : a strategic perspective by Hans Kasper( Book )

10 editions published between 2005 and 2006 in English and held by 181 WorldCat member libraries worldwide

"Services Marketing Management" sets up a framework that will enable service organisations to create the ultimate, high quality service experience. Beginning with the fundamentals of services marketing management the book then outlines the wide variety of assets and strategic capabilities required to deliver services and create superior value for customers. The new edition will build on the strengths of the former work by focusing on the strategic side of managing a service industry. Market orientation, service quality and the integration of HRM and marketing will remain main themes throughout the book and there will be new chapters on topics such as e-services and new service development. The book will be completely updated incorporating new literature in the field. Aims to set up a framework that will enable service organisations to create high quality service experience. Beginning with the fundamentals of services marketing management, this book then outlines the various assets and strategic capabilities required to deliver services and create value for customers
Marketing en consumentensoevereiniteit : een onderzoek naar de invloed van consumentenklachten op de strategie van de onderneming by Hans Kasper( Book )

3 editions published in 1982 in Dutch and held by 20 WorldCat member libraries worldwide

Produktenaansprakelijkheid, klachten en kwaliteit : een managementbenadering( Book )

2 editions published in 1995 in Dutch and held by 19 WorldCat member libraries worldwide

Juridische beschouwing over produktaansprakelijkheid en de manier, waarop producenten effectief en efficiënt kunnen reageren op toegenomen aansprakelijkheidsrisico's
Dienstenmarketingmanagement : offline & online by Wouter de Vries( Book )

5 editions published in 2001 in Dutch and held by 18 WorldCat member libraries worldwide

Handboek dienstenmarketingmanagement
Marktgerichte marketing : taalkundig slordigheidje of bittere noodzaak? by Hans Kasper( Book )

2 editions published in 1990 in Dutch and held by 18 WorldCat member libraries worldwide

Dienstenmarketing by Wouter de Vries( Book )

2 editions published between 1994 and 1997 in Dutch and held by 14 WorldCat member libraries worldwide

Studieboek op HBO-niveau
Dienstenmarketing management by Wouter de Vries( )

1 edition published in 2018 in Dutch and held by 14 WorldCat member libraries worldwide

Dienstenmarketing by Wouter de Vries( Book )

4 editions published between 1994 and 1999 in Dutch and held by 11 WorldCat member libraries worldwide

Prijsdiscriminatie by Hans Kasper( Book )

1 edition published in 1986 in Dutch and held by 6 WorldCat member libraries worldwide

Na de mijnsluiting. herstructurering en reconversie in internationaal perspectief( Book )

1 edition published in 2013 in Dutch and held by 4 WorldCat member libraries worldwide

The culture of market oriented organisations by Hans Kasper( Book )

2 editions published in 2005 in English and held by 4 WorldCat member libraries worldwide

Na de mijnsluiting. 35 jaar herstructurering en reconversie 1965-2000 en een doorkijk naar 2010( Book )

1 edition published in 2013 in English and held by 4 WorldCat member libraries worldwide

Naar een operationalisering van de consumptieverdeling : uitgaven en huishoudelijke produktie in 1980 by Hans Kasper( Book )

3 editions published between 1980 and 1985 in Dutch and Undetermined and held by 4 WorldCat member libraries worldwide

Na de mijnsluiting. 35 jaar herstructurering en reconversie 1965-2000 en een doorkijk naar 2010( Book )

1 edition published in 2013 in Dutch and held by 4 WorldCat member libraries worldwide

Maatschappelijke berichtgeving : een indicatorenbenadering by H. C Dekker( Book )

1 edition published in 1986 in Dutch and held by 4 WorldCat member libraries worldwide

Wonen en werken in het groen : ontwikkelingsvisie voor de kop van Noord-Limburg by Hans Kasper( Book )

1 edition published in 1999 in Dutch and held by 3 WorldCat member libraries worldwide

Mozes & de berg : de Universiteit Maastricht in het Limburgs landschap by W. M. C Bovens( Book )

1 edition published in 1997 in Dutch and held by 3 WorldCat member libraries worldwide

De bijdrage van detailhandelsmarketing aan maatschappelijke welvaart en welzijn by Hans Kasper( Book )

1 edition published in 1978 in Dutch and held by 3 WorldCat member libraries worldwide

Het onbehagen in Nederland: feiten, verklaringen, achtergronden by Hans Kasper( Book )

2 editions published in 2012 in Dutch and held by 3 WorldCat member libraries worldwide

 
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Audience Level
0
Audience Level
1
  Kids General Special  
Audience level: 0.66 (from 0.59 for Maatschapp ... to 0.94 for Na de mijn ...)

Services marketing management : an international perspective
Covers
Services marketing management : a strategic perspective
Alternative Names
Kasper Hans

Kasper Hans 1952-....

Kasper, Hans D. 1952-

Kasper J.D.P.

Kasper, J. D. P. 1952-

Kasper, Johannes Dirk Pieter

Kasper, Johannes Dirk Pieter 1952-

Languages
Dutch (30)

English (29)