WorldCat Identities

Moran, Terence P.

Overview
Works: 24 works in 41 publications in 1 language and 2,698 library holdings
Genres: History  Military history  Interviews  Cross-cultural studies 
Roles: Editor
Classifications: JA85.2.U6, 355.02720973
Publication Timeline
Key
Publications about  Terence P Moran Publications about Terence P Moran
Publications by  Terence P Moran Publications by Terence P Moran
Most widely held works by Terence P Moran
Selling war to America from the Spanish American War to the global war on terror by Eugene Secunda ( )
8 editions published in 2007 in English and held by 1,334 WorldCat member libraries worldwide
Since the end of the 19th century, the relative skillfulness of the U.S. government's propaganda efforts have largely determined the American public's willingness to support the wars the United States has waged. The job of informing and persuading America to support its war efforts has become increasingly more challenging as media technologies, like the Internet and the instant global coverage of television news, reach into every American home. Selling War to America begins its examination with the U.S. government's campaign to instigate a war with Spain and ends with a review of the methods the government is using now to encourage support for the War Against Terrorism
Language in America by Neil Postman ( Book )
7 editions published between 1969 and 1979 in English and Undetermined and held by 1,160 WorldCat member libraries worldwide
Introduction to the history of communication : evolutions & revolutions by Terence P Moran ( Book )
4 editions published in 2010 in English and held by 182 WorldCat member libraries worldwide
"An Introduction to the History of Communication: Evolutions and Revolutions provides a comprehensive overview of how human communication has changed and is changing. Focusing on the evolutions and revolutions of six key changes in the history of communication--becoming human; creating writing; developing print; capturing the image; harnessing electricity; and exploring cybernetics--the author reveals how communication was generated, stored, and shared. This ecological approach provides a comprehensive understanding of the key variables that underlie each of these great evolutions-revolutions in human communication. Designed as an introduction for history of communication classes, the text examines the past, attempting to identify the key dynamics of change in these human, technical, semiotic, social, political, economic, and cultural structures, in order to better understand the present and prepare for possible future developments."--Jacket
McSorley's New York ( Visual )
2 editions published between 1984 and 1987 in English and held by 2 WorldCat member libraries worldwide
McSorley's Old Ale House, at 15 East 7th Street, is the oldest bar in New York City. Founded in 1854 by John McSorley, an Irish immigrant, its character and appearance has changed very little over the ensuing years. Perhaps the biggest change came in 1970 when it finally admitted women. This film is an affectionate look at the history and lore of McSorley's and its intimate links with the history of its neighborhood and that of New York City as a whole
The U.S. Supreme Court and obscenity an examination of media-message relationships in legal opinions by Jerry M Goldberg ( Book )
1 edition published in 1988 in English and held by 1 WorldCat member library worldwide
The study finds that broadcasting and the visual media are subject to greater restriction than are other media in obscenity cases and that the restriction is greatest when obtrusive exposure to unwilling audiences is possible. The study does not determine whether the "the medium is the message," rather, it suggests that the Court has handed down opinions which are premised upon a media-message relationship
The ethical orientation of advertising executives: The relationship among ethical climate, sex role identity, and selected demographic and job variables by Diane Rutkow Persky ( Book )
1 edition published in 2010 in English and held by 1 WorldCat member library worldwide
The theoretical framework of the study was based on Victor and Cullen's theory of ethical climate, Sandra Bem's theory of sex role identity, and Lawrence Kohlberg's theory of cognitive moral development. The instruments that measured these variables were Victor and Cullen's Ethical Climate Questionnaire, Spence and Helmreich's Personal Attributes Questionnaire, James Rest's Defining Issues Test, and a demographic and job variables questionnaire developed by the researcher
Interpersonal skills of highly successful business owners in the graphic communications industry by Joseph P Truncale ( Book )
1 edition published in 2011 in English and held by 1 WorldCat member library worldwide
The purpose of this study was to examine the communicative and interpersonal effectiveness of executive leaders of privately-held companies in the graphic communications industry that have demonstrated sustained business success. The quantitative portion of the present study used three established research instruments: The Multifactor Leadership Questionnaire (MLQ) (Bass, 1985), intended to assess the executive leaders' effectiveness; The Communicator Competence Questionnaire (CCQ) (Monge, et al. 1982) intended to assess the leaders' ability to communicate effectively with their management team; and, The Leader-Member Exchange (LMX) questionnaire (Schriesheim, Neider, et al. 1982) intended to measure the level of job sastifaction among management team members
Universalism versus cultural relativism in film storytelling: A comparative analysis of storytelling practice in popular films of India and the United States by Eva Kolbusz-Kijne ( )
1 edition published in 2004 in English and held by 1 WorldCat member library worldwide
The study's focus was on one of the major concerns of media studies: the nature of the relationship between the dominant media of communication and the cultures into which these media have been absorbed
An analysis of the relationship between the Sherman Antitrust Act and the development of American network television by Sara-Ann Bermont ( )
1 edition published in 1989 in English and held by 1 WorldCat member library worldwide
The purpose of this study was to examine whether a law conceived and enacted prior to the development of a new technology can be used effectively to regulate that technology. For the purpose of this study, the Sherman Antitrust Act and the American network broadcast television industry were chosen as a suitable law and medium, respectively. The time parameters for this examination span the years from 1934 to 1979, framed by the enactment of the Communications Act of 1934 and the subsequent proposals which reflect the need for its rewrite as outlined in the Options Papers of 1977
Television's impact on selected traditional male institutions in Greece by Demetrios Michael Gemelos ( Book )
1 edition published in 1988 in English and held by 1 WorldCat member library worldwide
Finally, the study presents a media-ecological proposition aiming at maintaining the balance between the traditional culture and new communication technologies
The reported use of videotape in American corporations 1956-1980 : a media ecology analysis by Eugene Marlow ( )
1 edition published in 1988 in English and held by 1 WorldCat member library worldwide
The study used articles from generally recognized journals and trade publications in the areas of video production, audio-visual communications, corporate communications, public relations, training and human resources development, as well as general consumer publications for analysis. Articles were chosen if they dealt with a specific use of videotape by one corporation for either internal or external purposes
Advertising and corporate mergers: An examination of editorial coverage of the 1895--1904 industrial "trust" consolidation movement in contemporary advertising-trade publications by Stewart Alter ( Book )
1 edition published in 2009 in English and held by 1 WorldCat member library worldwide
Scholars representing different theoretical viewpoints about how advertising influences social and economic activities and values have acknowledged the importance of historical research in supporting their arguments. The views of three sets of these scholars who have specifically written about advertising--those representing reflective, neo-Marxist, and cultural materialist (or cultural studies) perspectives--were all considered in evaluating the research
The Jerusalem Post, an analysis of the relationship between ownership and editorial control by Aliza Savir ( Book )
1 edition published in 1991 in English and held by 1 WorldCat member library worldwide
This research dealt with three research questions. The front page and the editorial page were analyzed across three time periods. A front page analysis, related to two variables, and an editorial page analysis related to twelve themes constituting these two variables, were carried out. A descriptive statistical method was used for the interpretation of the findings. This statistical analysis supported a qualitative analysis of the sample
Television advertising and myth by David J Quinn ( Book )
1 edition published in 1990 in English and held by 1 WorldCat member library worldwide
A major concern of scholars has been the persuasive nature of advertising and how people are persuaded to purchase goods and services. In attempting to better understand this phenomenon several theorists advance the premise that advertising possesses themes and structures inherent to myth. Since myth is a concept with a long and varied theoretical history, most of the research in this area has used narrow definitions of the term
Telling stories at science centers : do visitors of different cultures relate different stories by Gerald LeBoff ( )
1 edition published in 2012 in English and held by 1 WorldCat member library worldwide
Through analysis of the transcripts certain patterns emerged. In general, the findings indicated that the cultural and ethnic backgrounds of the sample population did influence how the narrative constructed by The Planet Earth exhibit was understood by the visitors. (Abstract shortened by UMI.)
The history of the videocassette recorder in America from 1964 to 1988 : an Ellulian analysis by Eugene Secunda ( Book )
1 edition published in 1988 in English and held by 1 WorldCat member library worldwide
The study traced the origins of the videocassette recorder from its initial development in the U.S. in the 1950s through the subsequent preemption of the technology by Japanese manufacturers while American companies assumed the role of distributors and marketers of Japanese products. It then provided a brief history of U.S. network television viewing patterns from 1964 to 1988 and revealed how they were changed when the videocassette recorder started being used by viewers to gain control of the medium which had held them captive to its programming schedules for more than 30 years. It further described the national television-advertiser community from 1964 to 1988, discussing how the advertisers' ability to use television networks as an efficient conveyance for distribution of their commercials started being adversely affected. This effect was caused by users of videocassette recorders and other alternative media abandoning network television as their primary source of entertainment, a finding supported by the results of a survey of the leading 100 national television advertisers
Political advertising on television : a critical analysis of the debate in the United States between the determinist and the minimalist perspectives by Salvatore J Fallica ( )
1 edition published in 1991 in English and held by 1 WorldCat member library worldwide
With extended commentary at the academic and popular levels, there seems to be a debate between what might be labeled as two rival views: what I will call in this study the Determinist and Minimalist perspectives. The debate takes the following shape: scholars labeled in this study as having the Determinist perspective claim that media specialists have used and continue to use these extremely powerful pellets of propaganda to persuade significant portions of the electorate. Furthermore, they argue that these spots pollute the political discourse, obfuscate the issues and contribute to the mass deception of voters. On the other hand, there are a number of scholars comprising what this study describes as the Minimalist perspective. These writers claim that political advertising on television is only one factor among many other factors which influence voters/citizens. Moreover, adherents of the Minimalist perspective claim that television spot advertising circulates important information to the public: political commercials on television cannot convince, but they can educate and inform
The image of Egypt in the New York Times, 1956, 1967, 1979 by Sonia A Guirguis ( Book )
1 edition published in 1988 in English and held by 1 WorldCat member library worldwide
This study tests the validity of the political theory of the presentation of news through a comparative analysis of the image of Egypt presented by The New York Times and U.S./Egypt government relations in three time periods: the Suez crisis of 1956, the Egyptian-Israeli War of 1967 and the Egyptian-Israeli Peace Treaty of 1979. Such testing required an examination of changes in the image of Egypt and in U.S./Egypt government relations in the three time periods, and an identification of the themes which affected U.S./Egypt government relations to see whether they were reflected in the image of Egypt
The Miss America pageant : a comparative structural analysis of the pre- and post-television event by Armando Riverol ( )
1 edition published in 1989 in English and held by 1 WorldCat member library worldwide
This study used historical analysis based upon primary sources contacted in-person, by telephone, or by mail, and upon secondary sources available in libraries and collections. Some of the findings confirmed the assertions of the theorists while others did not. The Miss America Pageant's form became more visual, more embedded with music, and more concisely segmented confirming Postman's and Real's claims about television's form. The pageant's uni-directional structure was compatible with television's structure, supporting the assertions made by both Carpenter and Postman concerning the structural biases of media
Captains and corporals : a critical analysis of the debate in the United States between the neo-Marxist and the reflective perspectives on advertising by Man Kong Lum ( Book )
1 edition published in 1989 in English and held by 1 WorldCat member library worldwide
The study compared and analyzed the agreement and disagreement between the two perspectives in six areas: (1) their interpretations of advertising; (2) their research concerns; (3) their theoretical assumptions; (4) the evidence they used to support their arguments or to arrive at their interpretations; (5) their research methods; and (6) the methods they used to verify their findings
 
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