WorldCat Identities

Gurley, Gordon

Overview
Works: 104 works in 178 publications in 1 language and 4,387 library holdings
Genres: Educational films  Filmed lectures  Nonfiction films  Filmed speeches  Filmed interviews  Interviews 
Roles: Director, Editor, Film editor, Engineer, Producer
Classifications: HD30.3, 658.45
Publication Timeline
.
Most widely held works by Gordon Gurley
The power of persuasion by Robert B Cialdini( Visual )

2 editions published in 2001 in English and held by 203 WorldCat member libraries worldwide

"Whether in leadership, management, communication, sales, negotiation or on any level of the ladder, we all need to persuade others. How we do it ethically and most effectively is the basis of over 30 years of research by Professor Robert Cialdini. Based on a vast amount of highly respected, peer-reviewed and scientifically proven published research, Dr. Cialdini has developed six universal principles of influence. As a dynamic speaker, Dr. Cialdini ensures his viewers will leave with easily applied methods that can be used to increase compliance and change behaviors." -- Back of container
Advances in weight loss surgery( Visual )

1 edition published in 2004 in English and held by 161 WorldCat member libraries worldwide

"Obesity is a disease which has reached epidemic proportions in the US. After failed attempts at dieting, surgery may remain the only option for sustained weight loss. Dr. Morton discusses the current surgical management of morbid obesity, including the new procedure called lap-banding."--Publisher's website
How great companies achieve great results with ordinary people by Charles A O'Reilly( Visual )

3 editions published between 2001 and 2013 in English and held by 142 WorldCat member libraries worldwide

"How can corporations get the most out of their employees? Charles O'Reilly challenges the prevailing wisdom that companies must chase and acquire top talent in order to remain successful. He argues instead that the source of sustained competitive advantage already exists within every organization. O'Reilly's prescription for an overheated labor market: abandon the obsession with hiring high-priced stars and instead, motivate ordinary people to build a great company and achieve extraordinary results"--Container
Skills, techniques and strategies for effective negotiations by Patrick J Cleary( Visual )

6 editions published between 2006 and 2013 in English and held by 130 WorldCat member libraries worldwide

Patrick Cleary, Senior Vice President of the National Association of Manufacturers and former Chairman of the National Mediation Board, provides rules and methods for successful negotiating and offers anecdotes and insights from his career as a negotiator
Garage-Based Innovation by Phil McKinney by Phil McKinney( Visual )

3 editions published between 2010 and 2015 in English and Undetermined and held by 113 WorldCat member libraries worldwide

McKinney uses the example of Hewlett-Packard (HP) beginning in a garage to discuss bringing creative ideas to life. He shares his FIRE + PO process to tap ingenuity, outlining the four-step process that includes: Focus on what to pursue, Ideate by brainstorming, Rank ideas, and Execute the ideas. Add Perspective and Observation to bring the big picture to the process. Includes a question and answer session
Getting from Little Bets to Big Breakthroughs by Peter Sims by Peter Sims( Visual )

2 editions published between 2011 and 2015 in Undetermined and English and held by 106 WorldCat member libraries worldwide

From his research on innovative leaders, Peter Sims found they share a surprisingly similar approach, that being that they methodically take small experimental ideas through a process of testing, failure, and refinement. These low-risk little bets provide critical information for multiple iterations and successive small wins that can eventually lead to craetive breakthroughs
Don't just set prices : manage them strategically! by Thomas T Nagle( Visual )

3 editions published in 2005 in English and held by 101 WorldCat member libraries worldwide

Thomas T. Nagle, President, CEO, and founder of Strategic Pricing Group, presents a lecture on the importance of communication with the customer in setting value-based prices
How to manage people through continuous change by Carol Kinsey Goman( Visual )

4 editions published between 2007 and 2013 in English and held by 100 WorldCat member libraries worldwide

"Change is no longer an event. Change is business as usual. Success today is dependent on keeping your work force engaged while your organization is constantly being turned upside down. Yet, employees are skeptical about committing to business strategies that are constantly being redefined. So how do you successfully implement a change initiative? By communicating to employees both the WIIFM benefits of your plan and the negative consequences for the viability of your team if they don't get onboard. She explains what it takes to go from "surviving change" to "thriving on change". -- Container
Reinventing the Way we do Business by Jon Levin by Edward E Whitacre( Visual )

2 editions published between 2013 and 2015 in Undetermined and English and held by 98 WorldCat member libraries worldwide

After a long and distinguished career leading what has been called by Fortune magazine "the most admired telecommunications company in America," Ed Whitacre was called out of retirement to save GM and the potentially millions of jobs dependent on its survival. In this session, Jon Levin, Stanford University Professor and Economics Department Chair, leads an insightful interview in which Ed Whitacre shares, vividly, leadership lessons learned and the core management principles that catapulted him to 17 years as chairman and CEO of AT & T and, temporarily lured out of retirement, as chairman and CEO of General Motors Co
A leader's legacy by James M Kouzes( Visual )

3 editions published between 2006 and 2013 in English and held by 97 WorldCat member libraries worldwide

Based on 25 years of research, Jim Kouzes explains that leadership is personal--that the people you lead need to know who you are and what you care about before they can follow you. This closeness may feel risky, but in the end, it makes the task of giving the bad news a bit easier, as well as enjoying the good. In this informative and motivating talk, Jim explores the tough and often ambiguous issues that today's leaders must grapple with, including how you can't take trust for granted, why failure should always be an option, and how to liberate the leader in everyone
Playing to Win: How Strategy Really Works by A.G. Lafley & Roger L. Martin by A. G Lafley( Visual )

2 editions published between 2013 and 2015 in Undetermined and English and held by 95 WorldCat member libraries worldwide

First, one has to define what your winning aspiration is, then, determine where you'll play. When you know this, you can ascertain how to be distinctive and win. Develop or tap the capabilities to deliver what your competitors cannot. Finally, identify the management system you'll need to maintain your winning position. Uses the concept of what 5 choices an organization has to make to develop their strategy. These are: What is your winning aspiration? ; Where will we play? ; How will we win? ; What capabilities must we have? ; What management systems are required?
Virtue in business : a CEO's perspective by Pamela Lopker( Visual )

5 editions published in 2003 in English and held by 94 WorldCat member libraries worldwide

Pam Lopker, chairman and president of QAD, Inc., suggests that to sustain business over time, an undercurrent of values must permeate all aspects of an organization. Only by following the three R's of business -- reciprocation, relationships, and reputation -- can a company achieve long-term success
Supply chain management in the Internet age by Hau Lee( Visual )

2 editions published in 2001 in English and held by 93 WorldCat member libraries worldwide

Great innovations take place in 3 stages: substitution effect, scale effect, and the structural effect. Companies can't be satisfied with these effects when enjoying the benefits of the Internet on supply chain management. Companies need to identify the opportunity for structural changes to their supply chain, and enable these changes to take place. The result wil be new collaborative ventures, even entirely new product lines. Lee shows how select companies have leaped ahead by encouraging the structural changes precipitated by the growth of the Internet
Building effective and efficient personal networks by James N Baron( Visual )

4 editions published in 2005 in English and held by 91 WorldCat member libraries worldwide

"Personal networks benefit organizations as well as individuals, enhancing productivity and improving communication between disparate business units and functions. The strongest networks allow access to unexpected, non-redundant information by creating ties to a wide spectrum of otherwise unconnected individuals"--Back cover
Intelligent Strategy with Richard Rumelt( Visual )

1 edition published in 2015 in Undetermined and held by 87 WorldCat member libraries worldwide

Bad strategy is long on goals and vision and short on presenting a coherent set of actions for actually solving the fundamental problems facing an organization. Good strategy, on the other hand, flows from an honest diagnosis of your most critical challenge coupled with an action plan for specific objectives that your organization can reasonably accomplish to overcome that challenge. Drawing on the successes of General Motors in the 1920s, NASA's Apollo program, Cisco, IKEA, and Nvidia, Professor Rumelt defines five elements of good strategies. First, use analytic tools to develop insight into the nature of your challenge. Then, define achievable proximate objectives toward your goal, recognize and ride the wave of change in your industry, build a "chain link" barrier to competition, and finally, expect and overcome entropy and inertia from within. Richard Rumelt is the Harry and Elsa Kunin Chair in Business and Society, at the UCLA Anderson School of Management, and the author of several books, including Good Strategy/Bad Strategy: The Difference and Why It Matters. He earned BS and MS degrees in Electrical Engineering from UC Berkeley and his doctorate in Management from the Harvard Business School. Program highlights include: Steve Jobs' plan for Apple in 1997: hatchet job or strategy? Why financial performance goals are not strategy. Creating proximate goals and "riding the wave" of change
Finding untapped growth in existing markets by James Hollingshead( Visual )

1 edition published in 2006 in English and held by 87 WorldCat member libraries worldwide

Managers are under constant pressure to grow, but it is often difficult to find new avenues of growth within an existing line of business. It is important to understand which customer behaviors make-- and lose-- money for your organization. Learn how to examine existing markets from a fresh perspective so you can uncover hidden, and perhaps unexpected, opportunities
The Values-Based Leader by Harry Kraemer( Visual )

1 edition published in 2015 in Undetermined and held by 87 WorldCat member libraries worldwide

Program Highlights The four essential principles of values-based leadership. How to identify your core values and what matters most to you. Focus on doing the right thing rather than being right all the time. After a twenty-five-year career with multi-billion-dollar Baxter International, including serving as chairman and CEO, Harry Kraemer shares, in this candid and entertaining discussion, practical advice on how to lead while staying true to your moral compass. Values-based leadership is possible for anyone to achieve, at any point in a career, by adhering to four guiding principles of behavior. The first principle, ongoing self-reflection, helps you identify your core values and goals and what you truly stand for. The second, balance, is the ability to see more than one side to a story, giving you insight into the issues and tradeoffs and how you'll make decisions. The third, true self-confidence, is accepting your strengths and weaknesses, knowing you can improve. And the fourth, genuine humility, stems from never forgetting where you came from and keeping your leadership role in perspective. Harry Kraemer is a professor of management and strategy at the Kellogg School of Management at Northwestern University, executive partner at Madison Dearborn Partners, and the author of From Values to Action: The Four Principles of Values-Based Leadership. He earned his BA from Lawrence University and MBA from Northwestern University
Art of Leadership of Doug Conant( Visual )

1 edition published in 2015 in Undetermined and held by 87 WorldCat member libraries worldwide

Early in his career, after nine years with General Foods, Doug Conant was unexpectedly and summarily laid off from his job. It was devastating, he recalls, yet kind words from an outplacement counselor not only got him through it, but helped shape his approach to leadership success. It's in the moments of saying "just the right thing at just the right time" that leaders can make a positive, constructive impact on others. To sustain the impact of these touchpoints in an enduring way requires adhering to six guiding principles of leadership that he describes, along with inspiring examples of how this can be done. First, think about where you want to end up in your career, and plan accordingly. Be able to make the hard decisions, but be sensitive to soft issues. Be tough-minded with standards and tender-hearted with people. Make a personal connection to the agendas of others to form an enduring relationship. Stay ever alert to what matters most with your strategy, your people, and your actions. And finally, never stop working at leadership: it's the most important thing you do. Doug Conant, whose executive experience spans Fortune 500 companies, nonprofits and trade associations, is coauthor of TouchPoints: Creating Powerful Leadership Connections in the Smallest of Moments. He earned his BA degree from Northwestern University and his MBA from the Kellogg School of Management at Northwestern. Program highlights include: The transformative power of a human connection. Guiding others with a "listen, frame, and advance" mindset. Why inspiring trust is critical to enduring leadership success
Infinite Reality by Jeremy Bailenson( Visual )

1 edition published in 2015 in Undetermined and held by 86 WorldCat member libraries worldwide

Program Highlights Virtual reality is here, it's affordable, and it's changing business practices. Using virtual reality to influence, persuade and teach. How to turn today's video gamers into tomorrow's customers. Children in the U.S. spend twice as much time playing video games as they do reading. Virtual reality is their medium of choice. What does that mean for your business? To reach future employees and customers, organizations can leverage virtual reality in two ways "internally, as a powerful teaching and learning tool, and externally, in marketing and communication practices". Early adopters such as Merrill Lynch, Toyota, LinkedIn and Konica Minolta are already seeing dramatic results in learning simulations, training, and marketing effectiveness. Professor Bailenson draws on his years of psychology experiments in Stanford's Virtual Human Interaction Lab to demonstrate, in dramatic video footage, the power of virtual reality. In a virtual environment, subjects can be persuaded more easily, adopt new behaviors, and gain awareness and empathy for others. Already in practice is Bank of America's online "Face Retirement" campaign, which uses your picture to show you aging, encouraging young customers to put more money into savings. Jeremy Bailenson is the founding director of Stanford's Virtual Human Interaction Lab and the coauthor of Infinite Reality. He earned his BA from the University of Michigan and his PhD in cognitive psychology from Northwestern University
Creating Infectious Action by Jennifer Aaker( Visual )

1 edition published in 2015 in Undetermined and held by 86 WorldCat member libraries worldwide

Program Highlights The nuts and bolts of using social media for viral marketing. What causes one campaign to become infectious while another fails. When "reversing the rules" can work to your advantage. An emerging trend in brand development is a shift from an advocacy marketing model (why one should buy a brand) to an ambassador model (how you can participate in the brand). In this participatory environment, social media offers a platform that not only rapidly transmits brand messaging to an audience but also lets the audience "engage and interact", steps that are key to viral marketing. From her research on consumer psychology, marketing strategy, and even the psychology of happiness, Dr. Aaker identifies the four critical components of an infectious campaign. First, focus on one clear goal that is actionable and measurable. Your goal should be compelling and have the potential to unleash feelings of happiness, which are contagious. Second, grab attention to your campaign by doing the unexpected, triggering a visceral response, or providing a visual hook, such as the cancer awareness ribbons. Third, tell an engaging, authentic story that makes an emotional connection and which can be shared across various media. And fourth, enable others to take action toward your goal by participating and spreading the word, in ways that are easy and fun. Jennifer Aaker is a professor of marketing in Stanford's Graduate School of Business and the coauthor of The Dragonfly Effect: Quick, Effective and Powerful Ways to Harness Social Media for Impact. She received her bachelor's degree in Psychology from University of California, Berkeley, and PhD in Marketing from Stanford University
 
moreShow More Titles
fewerShow Fewer Titles
Audience Level
0
Audience Level
1
  Kids General Special  
Audience level: 0.33 (from 0.18 for Advances i ... to 0.38 for Supply cha ...)

Languages
English (39)