Griffith, Wally

Inside the mind of Google( Visual )

1 edition published in 2010 in English and held by 200 WorldCat member libraries worldwide

CNBC goes inside Google for a behind-the-scenes look at the company that created the world's most popular internet search engine

Inside American Airlines : a week in the life( Visual )

3 editions published between 2006 and 2008 in English and held by 92 WorldCat member libraries worldwide

For one intense week, CNBC cameras go behind closed doors at American Airlines the places you've never been and are not allowed. With 20 minutes of never-before-seen bonus footage, including an interview with CEO Gerard Arpey

Saving General Motors( Visual )

1 edition published in 2008 in English and held by 40 WorldCat member libraries worldwide

"Not so long ago, General Motors was the largest corporation in the world and the reigning symbol of American industrial might. Today, it is a company in turmoil, forced to close plants and shed workers by the thousands. ... Phil LeBeau goes inside GM with unprecedented access and reports on the company's dramatic struggle to transform its tarnished image and sagging fortunes. CNBC also pulls back the curtain on GM's 2010 Camaro and the highly anticipated Chevy Volt."--Container

One nation, overweight : America's obesity epidemic( Visual )

1 edition published in 2010 in English and held by 14 WorldCat member libraries worldwide

CNBC Originals takes viewers inside the war on fat, where the waistline meets the bottom line in this look at a problem that affects most American people and every American pocketbook. The documentary goes to the frontlines of this national health epidemic and through the incredible personal stories of Americans desperate to lose weight, reveals some of the many ways the nation is battling the bulge. The one-hour documentary includes exclusive bonus material on the fight against childhood obesity, Cleveland Clinic's obesity programs, the Biggest Loser Resort and more from inside Vivus Inc., the cutting-edge pharmaceutical company developing an anti-obesity drug that could be a financial blockbuster

You're foolin' someone by Leo Fox( )

2 editions published in 1953 in English and held by 4 WorldCat member libraries worldwide

Big Mac : inside the McDonald's empire by Carl Quintanilla( Visual )

1 edition published in 2008 in English and held by 1 WorldCat member library worldwide

Despite the low-wage, low-prestige reputation of the typical "McJob," a McDonald's franchise owner often manages budgets and income in the millions of dollars. This CNBC program looks at the history and working philosophy behind the world's largest food-service corporation, featuring a number of interviews and concise case studies. An operations manager runs six Connecticut restaurants and hopes to become an owner. A once-struggling store in the same state has built newfound profitability on frequent tour bus crowds. And a former Four Seasons chef talks about his mid-career move to the McDonald's test kitchen, while the company's future in China-and nutrition-conscious America-is also explored

Supermarkets Inc. : inside a $500 billion money machine( Visual )

1 edition published in 2011 in English and held by 1 WorldCat member library worldwide

The typical American supermarket stocks over 45,000 items. But don't be fooled by that sumptuously inviting bounty-groceries are a cutthroat business built on razor-thin margins. This CNBC Original documentary looks at how food retailers fill their shelves and what kind of marketing tactics they use to do it-from the old trick of positioning milk so that shoppers have to pass hundreds of other items first, to the deployment of high-tech heat maps to track which aisles get the most traffic. One case study in the program features megastore chain Giant Eagle, which, like Safeway, Kroger, and other brands, has become a kind of cultural icon, but viewers also learn how these companies are sorely tested by the likes of Whole Foods, independent groceries, bulk retailers, and-last but not least-the public's ever-changing tastes