WorldCat Identities

McFall, Elizabeth Rose

Overview
Works: 2 works in 13 publications in 1 language and 121 library holdings
Genres: History 
Roles: Editor, Author, Other
Classifications: HG171, 332.175086942
Publication Timeline
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Most widely held works by Elizabeth Rose McFall
Markets and the arts of attachment by Franck Cochoy( )

11 editions published between 2015 and 2017 in English and held by 116 WorldCat member libraries worldwide

"The collection explores how sentiment and relations are organised in consumer markets. Social studies of economies and markets have much more to offer than simply adding some 'context', 'culture' or 'soul' to the analysis of economic practices. As this collection showcases, studying markets socially reveals how attachments between people and products are engineered and can explain how, and why, they fail. The contributors explore the tools and techniques used to work with sentiment, aesthetics and relationships through strategies including social media marketing, consumer research, algorithmic profiling, personal selling, and call centre and relationship management. The arts of attachment, as the various contributions demonstrate, play a crucial but often misunderstood role in the technical and organisational functioning of markets" -- From the publisher
Devising consumption : cultural economies of insurance, credit and spending by Elizabeth Rose McFall( Book )

2 editions published in 2015 in English and held by 5 WorldCat member libraries worldwide

The book explores the vital role played by the financial service industries in enabling the poor to consume over the last hundred and fifty years. Spending requires means, but these industries offered something else as well - they offered practical marketing devices that captured, captivated and enticed poor consumers. Consumption and consumer markets depend on such devices but their role has been poorly understood both in the social sciences and in business studies and marketing. While the analysis of consumption and markets has been carved up between academics and practitioners who have been interested in either their social and cultural life or their economic and commercial organization, consumption continues to be driven by their combination. Devising consumption requires practical mixtures of commerce and art whether the product is an insurance policy or the next gadget in the internet of things . By making the case for a pragmatic understanding of how ordinary, everyday consumption is orchestrated, the book offers an alternative to orthodox approaches, which should appeal to interdisciplinary audiences interested in questions about how markets work and why it matters
 
Audience Level
0
Audience Level
1
  Kids General Special  
Audience level: 0.58 (from 0.58 for Markets an ... to 0.65 for Devising c ...)

Alternative Names
Fall, Liz Mc

Liz McFall wetenschapper

MacFall, Liz

Mc Fall, Liz

Languages
English (13)