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| Type: |
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| Publisher: | Athens, Ohio : Ohio University Press, ©2006. |
| Editions: | 2 Editions |
| ISBN: | 0821416774 9780821416778 0821416782 9780821416785 |
| OCLC: | 68693515 |
| Related Subjects: | Marketing -- United States -- History -- 20th century. Advertising -- United States -- History -- 20th century. Consumer behavior -- United States -- History -- 20th century. More Subjects ... |
| Citations: | Cite this Item Export to EndNote Export to RefWorks |
| Additional Info: | Table of contents |
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