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SCIENCE, REASON, AND RHETORIC. Edited by Henry Krips, J.E. McGuire, and Trevor Melia. Pittsburgh: University of Pittsburgh Press, 1995; pp. vii+322. $49.95THE RHETORIC OF EUGENICS IN ANGLO‐AMERICAN THOUGHT. By Marouf A. Hasian, Jr. Athens: The University of Georgia Press, 1996; pp. x+265. $40.00.DECONSTRUCTING COMMUNICATION: REPRESENTATION, SUBJECT, AND ECONOMIES OF EXCHANGE. By Briankle G. Chang. Minneapolis: University of Minnesota Press, 1996; pp. xvii +258. $57.95; paper $22.95.CONTAINMENT CULTURE: AMERICAN NARRATIVES, POSTMODERNISM, AND THE ATOMIC AGE. By Alan Nadel. Durham: Duke University Press, 1995; pp. ix + 332. $49.95; paper $17.95.CONSTITUTING AMERICANS: CULTURAL ANXIETY AND NARRATIVE FORM. By Priscilla Wald. Durham: Duke University Press, 1995; pp. ix+390. $56.95; paper $ 17.95.CONTESTED BOUNDARIES: ITINERANCY AND THE RESHAPING OF THE COLONIAL AMERICAN RELIGIOUS WORLD. By Timothy D. Hall. Durham: Duke University Press, 1994; pp. x + 196. $39.95; paper $16.95.TELEVISION FORM AND PUBLIC ADDRESS. By John Corner. New York: Edward Arnold and St. Martin's Press, 1995; pp. 200. $59.95; paper $18.95.THE IRONY OF FREE SPEECH. By Owen M. Fiss. Cambridge: Harvard University Press, 1996; pp. 98. $18.95.GOING NEGATIVE: HOW POLITICAL ADVERTISEMENTS SHRINK AND POLARIZE THE ELECTORATE. By Stephen Ansolabehere and Shanto Iyengar. New York: The Free Press, 1995; pp. 243. $24.00.ARS POETRIAE: RHETORICAL AND GRAMMATICAL INVENTION AT THE MARGIN OF LITERACY. By William M. Purcell. Columbia, S.C.: University of South Carolina Press, 1996; pp. 193. $34.95COMPUTER NETWORKING AND SCHOLARLY COMMUNICATION IN THE TWENTY‐FIRST CENTURY UNIVERSITY. Edited by Teresa M. Harrison and Timothy Stephen. Albany: State University of New York Press, 1996; pp. xii + 468. $59.50; paper $ 19.95.EVALUATING WOMEN'S HEALTH MESSAGES: A RESOURCE BOOK. Edited by Roxanne Louiselle Parrott and Celeste Michelle Condit. Thousand Oaks, CA: Sage Publications, 1996; xiv + 445. $69.95; paper $32.95.RELATING: DIALOGUES AND DIALECTICS. By Leslie A. Baxter and Barbara M. Montgomery. New York: Guilford Press, 1996; pp. xv + 285. $42.00; paper $18.95.THE ART OF FRAMING: MANAGING THE LANGUAGE OF LEADERSHIP. By Gail T. Fairhurst and Robert A. Sarr. San Francisco: Jossey‐Bass, 1996; pp. xviii + 213. $25.00.FRAME REFLECTION: TOWARD THE RESOLUTION OF INTRACTABLE POLICY CONTROVERSIES. By Donald A. Schon and Martin Rein. New York: Basic Books, 1994; pp. xv + 247. $30.00; paper $15.00.CESAR CHAVEZ: A TRIUMPH OF SPIRIT. By Richard Griswold del Castillo and Richard A. Garcia. The Oklahoma Western Biographies Series, Vol. 2. Preface By Richard W. Etulain. Norman: University of Oklahoma Press, 1995; pp. xvii + 206. $19.95