Public diplomacy
This report which builds on the interim report, Going public, sets out a practical agenda for public diplomacy which draws on fieldwork in six countries, hundreds of interviews with practitioners, and contributions from the experts in academia and communications
viii, 183 pages ; 21 cm
9781903558133, 1903558131
54814028
1. Introduction : why public diplomacy?
2. The three dimensions fo public diplomacy
3. Competitive and co-operative public diplomacy
4. Keeping our head in a crisis
5. Beyond propaganda : working in a complex information environment
6. Diplomacy by stealth : working with others to achieve our goals
7. Assessing the spectrum of UK institutions
8. Conclusions : a public diplomacy strategy
Appendix I. Diplomacy on the ground : a study of UK public diplomacy in the United States of America, France, Poland, India, South Africa, and the United Arab Emirates
Appendix II. How Norway uses scarce resources to punch above its weight